There are many different communication methods in the media industry. Here is a list of a few: Websites and blogs, Radio News, TV News, Leaflet/Flyer, and Newspapers.
These all have different purposes of communication and within this there are a few different conventions that are associated with said form of communication. Here I will run through the different conventions that are found in these methods of communication and overall purpose of these methods.
Websites/Blogs –
Purpose – The purpose of a website/blog can vary, the majority are normally for entertainment purposes. However there are certain websites that are more on the informative side, such as news websites.
Conventions –
- Written Text
- Images
- Bright Colours
- Personal Opinions
- Directs Adress
Radio News –
Purpose – The purpose of Radio News is to inform the listener. There can also be elements of entertainment with things such as music on a radio station, but primarily they aim to inform.
Conventions –
- Travel News
- Breaking News
- Updates
- Music/Jingles
- Sport and Business reports
TV News –
Purpose – The purpose of TV news is similar to Radio News. Both have a main purpose of informing the listener but there are also elements of entertainment.
Conventions –
- News reader
- Formal appearance
- Direct address
- Live footage
Leaflets and brochures –
Purpose – To Inform
- Facts
- Contact details
- Pictures
- Special Offers
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